Product Launch Exceeds Forecast

The Scenario A global leader in protective gloves and clothing was launching a new product that was an extension of their largest selling product line and a “me too” to the market. It was vitally important that the launch generate sales revenues equal to or greater...

Partner Program Pays Off

The Scenario A manufacturer was at the end of a significant patent and faced excruciating competitive pressure with both its End User customers and Partner Channels.  The patent had enabled them to build one of the most successful product lines in their industry along...